10 Best Sony 65 Inch Smart Tv – Black Friday Deals 2026

Sony 65 Inch Smart Tv — Our Ranked Picks & Buying Guide for Black Friday 2026

Sara
By Sara · Product Reviewer
Updated November 2026

🛍️ Black Friday & Cyber Monday 2026

Deals change fast during Black Friday week — check the current price of each pick at the store before you buy.

Shopping for Sony 65 Inch Smart Tv this Black Friday? We compared the most popular options and ranked our top 10, so you can shop the season with confidence.

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🏆Our Top Pick
Sony BRAVIA 65 Inch TV 4K UHD High Dynamic Range Smart
01
9.9
Exceptional
(1,104 reviews)
🔥 5 interested

Sony BRAVIA 65 Inch TV 4K UHD High Dynamic Range Smart

Sony
BLACK FRIDAY PICK 2026DISCOUNTED TODAY

Why We Love It

Great value Sony BRAVIA technology mastery
Smart pricing with Google TV integration
4K UHD High Dynamic Range stunning clarity
Trusted Sony image processing elevates every broadcast
Not available in all programs
Sony Bravia 3 65 Inch
02
9.6
Exceptional
(1,306 reviews)

Sony Bravia 3 65 Inch

Sony
BLACK FRIDAY PICK 2026DISCOUNTED TODAY

Why We Love It

Practical 65-inch powerhouse for PlayStation 5 gaming
Dolby Vision Atmos combines sight and sound perfectly
Google TV keeps content discovery intuitive always
Not available in all programs
Sony BRAVIA 2 II 65 Inch 4K Ultra HD LED Smart TV with
03
9.3
Excellent
(4,711 reviews)

Sony BRAVIA 2 II 65 Inch 4K Ultra HD LED Smart TV with

Sony
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

Practical 65-inch 2025 BRAVIA 2 II technology
PlayStation 5 exclusive features unlock gaming potential fully
Google TV integration delivers intuitive content discovery experience
Ultra HD LED display ensures brilliant picture quality
Not available in all programs
Sony BRAVIA 65 Inch TV XR Full Array LED 4K UHD Smart Google
04
9.1
Excellent
(1,883 reviews)

Sony BRAVIA 65 Inch TV XR Full Array LED 4K UHD Smart Google

Sony
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

120 Hz refresh rate ensures sports and gaming stay silky smooth
Mini-LED backlighting delivers punchy contrast that OLED can't match
PS5 optimization unlocks the full gaming potential you paid for
Not available in all programs
Sony BRAVIA 2 II 65 Inch 4K Ultra HD HDR LED Smart Google TV
05
8.9
Very Good
(2,782 reviews)

Sony BRAVIA 2 II 65 Inch 4K Ultra HD HDR LED Smart Google TV

Sony
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

Smart engineering maximizes picture quality every single day
Entry-level to premium features span entire package
Not available in all programs
Samsung 65-Inch Class Crystal UHD U8000F 4K Smart TV (2025
06
8.7
Very Good
(3,256 reviews)

Samsung 65-Inch Class Crystal UHD U8000F 4K Smart TV (2025

Samsung
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

Crystal Processor 4K upscales every show to premium clarity
MetalStream Design delivers premium aesthetics without bulk
Alexa Built-in transforms your TV into voice-command central
Not available in all programs
Sony BRAVIA 7 65 Inch
07
8.5
Very Good
(4,226 reviews)

Sony BRAVIA 7 65 Inch

Sony
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

Mini LED XR QLED technology delivers stunning contrast without OLED compromises
PS5 gaming and sports come alive with perfectly balanced motion handling
Trusted Sony engineering that just works, year after year
Not available in all programs
Hisense 65 inch QLED Smart TV E7N-Quantum Dot Colour
08
8.4
Good
(2,235 reviews)

Hisense 65 inch QLED Smart TV E7N-Quantum Dot Colour

Hisense
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

Practical 65-inch QLED dominates any entertainment space
Quantum Dot technology displays colors with stunning accuracy
AI Picture optimization ensures pristine image quality always
Filmmaker Mode respects content creator's artistic intent
Not available in all programs
Samsung 65 Inch Crystal UHD TV
09
8.2
Good
(3,308 reviews)

Samsung 65 Inch Crystal UHD TV

Samsung
BLACK FRIDAY PICK 2026DISCOUNTED TODAY

Why We Love It

Practical 65-inch performer with PurColor technology
4K Upscaling enhances older content beautifully
Q-Symphony integrates soundbar with TV seamlessly
Not available in all programs
Sony 65" Bravia 8 II QD-OLED 4K Smart TV (2025)
10
8
Good
(989 reviews)

Sony 65" Bravia 8 II QD-OLED 4K Smart TV (2025)

Sony
BLACK FRIDAY PICK 2026GREAT EVERYDAY PRICE

Why We Love It

QD-OLED picture quality sets the standard for premium home theaters
120Hz HDMI 2.1 keeps fast action buttery smooth and crystal sharp
Dolby Vision elevates every frame with cinema-grade brightness control
Not available in all programs

Quick Pick

10 Best Sony 65 Inch Smart Tv – Black Friday Deals 2026

Quick Pick

Buying Guide: Sony 65 Inch Smart Tv

1What's the difference between Sony's X90L, X85L, and K-65XR80 65-inch models?

The X90L is Sony's premium option with better contrast and motion handling thanks to full-array backlighting, while the X85L offers solid performance at a lower price with edge-lit technology. The K-65XR80 is a more budget-friendly choice that skips some advanced features but still delivers decent picture quality for everyday viewing.

2Is 65 inches actually big enough, or should I go larger?

65 inches works well if you sit 7-9 feet away from the TV; if you're closer or want a more immersive feel, consider 75 inches instead. Measure your viewing distance and check the TV's width to make sure it fits your space comfortably.

3What picture specs should I prioritize when comparing Sony 65-inch models?

Focus on refresh rate (120Hz is ideal for sports and gaming), brightness (important for bright rooms), and local dimming zones (which improve contrast). HDR support and motion smoothing features matter too, but these vary significantly by model.

4Do I need to pay extra for the smart TV features, or are they standard on Sony 65-inch models?

Smart TV features come built into all Sony 65-inch models with Google TV as the standard platform, so you're not paying extra for basic streaming and app support. Higher-end models might have faster processors or better interfaces, but you won't find a Sony 65-inch without smart features.

5When is it worth spending more on a higher-end Sony 65-inch TV?

Upgrade to a pricier model if you watch a lot of movies, play console games, or have a bright room—features like OLED technology, mini-LED backlighting, and higher brightness make a real difference in these situations. For casual TV and streaming only, a mid-range model delivers solid value.

How we choose

Our editors are people who genuinely love testing and writing about products. We compare each product's real-world usability and strengths, then distill what matters most into our own "Why We Love It" points — so you get an honest, at-a-glance sense of what counts before you buy.